How to Get my Customer to Give me a Testimonial or Review?
Annual Local Consumer Review Survey by BrightLocal sheds light on the following:88% of shoppers trust online reviews just like they value personal recommendationsExcellent reviews of a business make customer spend 33% more72% trust a local business if it has positive reviews72% shoppers take action after coming across a positive review86% refuse to buy a product […]
How to use Facebook Advertising to generate leads & sales for small local businesses
When it comes to Facebook advertising, it simply means pressing the boost-post button for many businesses out there. Boost-post is an extremely quick and easy way for your post to get higher reach, which makes it attractive for time-scarce business owners. The downside is that the options are limited, without the ability to exclude or […]
Protect yourself from legal trouble when using Watsapp
Watsapp has become a very common way of communication in Singapore. As a SME, you may even send messages to your customers or prospects throught watsapp or other instant messaging platforms. It is always wise to keep ourselves protected, especially in the unkown realms of technology. Legal hassle is the last thing we want to […]
Should I use Groupon for my business?
In 2016, Similarweb estimates that Groupon Singapore has an average of around 1.2million monthly visits, making it one of the top shopping sites in Singapore. Yes, Groupon still remains a force to be reckoned with, at least in Singapore. Shoppers see it as a valuable place to source for good deals and continue to use […]
Should I Include Price On My Website?
One dilemma that is commonly shared by all the entrepreneurs in the world is whether to include pricing on their website or not. Based on studies by Google , Pricing is one of the most important piece of information your prospect is looking for on your website. The practice of including pricing on websites has […]
[Infographic] Online consumer statistics that businesses in Singapore need to know
It all starts with your customers. Any advice falls flat if it doesn’t center around your customers. Do you know how customers discover you ? What information they need ? Who is online ?
Singaporebrides Case Study
Ted helped us rank no.1 in Google for numerous keywords that we are targeting and drove anextra 50,000 visits & counting to Singaporebrides in only a few months. Ng Chin Leng, Founder, Singaporebrides.com BACKGROUNDStarted in 2000, Singaporebrides.com is the largest wedding portal in Singapore, on basis of traffic derivation by Similarweb. Despite it being a leader in […]
What is digital marketing and is it suitable for my local business?
Have you bought some ads on Facebook and not get any sales out of it ? Often times , this experience alone is enough to drive business owners to come to the conclusion that digital marketing is unsuitable for their business. So is digital marketing all about Facebook ? Lets take a look at the bigger picture […]
The best way to find out how to better market your business online in Singapore
Every now and then, a friend , an acquaintance or a distant relative will drop a question that goes – how can I begin to tap on online marketing to grow my business? Continue Reading
Do u want more leads or better branding?
A recent case with a client has made me ponder about this topic of branding vs marketing.Although one can help in the other, it can sometimes clash. Historically , marketing that brings results are not safe. We probably heard of the story of Orabrush, in which a youtube video brought the product from oblivion to worldwide distribution […]
