Ted has conducted workshops and talks in HDB, NTU, companies, meetup group as well as to the public. In 2009, Ted stumbled upon digital marketing when researching about ways to grow his startup in the education and ecommerce space. He’s been hooked ever since. Ted also writes about digital marketing for publications including TechinAsia, Singapore Business Review and The New Savvy. In June 2016, his article on Search engine optimization was named one of top 10 articles in TechinAsia. Ted holds a first class honors in Business IT from NTU.