Sales-qualified Lead Generation in Singapore
If you had 30-300 leads each month that convert into customers at 20-50% rate, would that change your business?
As seen on:
Leads Attraction, not Harassment
Have you ever received a telemarketing cold call or a solicitation-for-business from a medical clinic or a law firm? I doubt so.
Their customers are the one that initiate the consultation and require their help. Not otherwise. What if your customers are the one that initiate the conversion instead of you?
With our online lead generation service in Singapore, we help you attract leads like a magnet, rather than having to pursue leads frantically. We put up your sales information online and let customers opt in voluntarily to find out more. Consumers feel like they are taking charge of the sales process. Therefore the leads come with the following traits:
Anyone can increase sales by dumping more money into ads. Not only did ice cube marketing help us bring in 200-300 leads a month consistently, they reduced our cost per lead by more than 50%. Also, it is observed that these leads tend to have a higher hit rate (more quality) than those we were getting. Thank you Ice cube Marketing!
Director, Redbrick Mortgage Advisory
The leads they(Ice Cube Marketing) provided come with a sense of urgency to buy. Importantly, we achieved a highly positive ROI (11x) from the campaign, not to mention the increased awareness for our company. We are currently scaling the campaign every quarter alongside capacity increment.
Director, Airconnection Design Pte Ltd
OUR METHODS, UNIQUE.
who we cannot help:
We understand your time is valuable and we list down few of the businesses we are unable to help:
Comparison of lead gen: why online trumps
SMS /EMAIL BLAST/FLYER
SEARCH ENGINE LEAD GENERATION
SOCIAL MEDIA LEAD GENERATION
WHAT IS IT
Hire telemarketers / telemarketing companies to cold call a list of prospects you scrape from directories or have purchased.
Outsource to a company with a list of prospects and their contact details
Appear infront of prospects who search for product/service you offer in search results page
Today reports that people in Singapore spend an average of 2.2 hours a day on Facebook. Your ads appear like any other content on their newsfeed
If you know exactly who your prospects are, telemarketing may be the only way to reach out to a very niche group of audience. Applicable to many industrial b2b companies
Relatively cheaper as skilled labour is not required. Able to reach out to many people all at once.
People who search for a product/service are people are ready to take out their wallet and buy. Quality of leads is good. Highly Scalable.
With Facebook’s superior targeting technology, you can reach out to your target audience fairly easily.
Unable to reach alot of people at one shot. Limited by the number of skilful people you hire.
Becoming less viable in Singapore as more people sign up to PDPA
Not suitable for products/services that people do not search for .i.e. tongue brush
Challenging to let your ads stand out among all the content in the newsfeed of your target audience
May be limited by search volume
why choose us
We are the only digital marketing company in Singapore that derives & leverages sales insights from clients before launching our campaign. While other agencies barely know enough about your business and target audience, we gain the upper hand by crafting ads and landing pages that draw attention of your target audiences and get them to take action. Ice Cube Marketing is also an accredited Google Partner and SAP partner agency.
Prepare to see an inbox flooded with leads like this
- Or this -
the only question is:
ARE YOU ABLE TO HANDLE AN INFLUX OF LEADS?
i.Poise Design: "We expanded from 2 people to a team of 10 within a span of just 1 year"
Eugene Seah - Marketing Director, iPoise Design Pte Ltd
We first engaged a Google Premium Partner to manage our Adwords Campaign. However even after advertising for 1 year with this company, we had hardly 2 genuine leads.
Everything changed when one of our business partners recommended Ice Cube Marketing to us.Ice Cube Marketing offered to code and create a brand-new Landing Page inclusive of copywriting.
As a result, We have been receiving an average of 3 to 5 leads per week. We even closed several deals amounting to more than 6 figures in 1 month.
Rajan Chettiar: "Its lower budget that what i used to spend. The ROI is very good."
Rajan Chettiar - Founder and Managing Director, Rajan Chettiar LLC.
We have used a very expensive SEM agency, which later in years did not produce good results.
They(Ice Cube Marketing) had good ideas and they were willing to go the extra mile for us. Importantly, their ideas produced better results and at very reasonable prices. I am also impressed by their copywriting skills. I consider Ricky and Ted, more than my business partners and as friends who care a lot about our Firm.
I would highly recommend Ice Cube Marketing to anyone and everyone.
better than leads database
You probably tried soliciting business from a cold audience before. Their likely reply was “Do you have a website for me to look up first?” or “Send me an email with the information.”
It is no secret that consumers want to do research and make their own decision. In a Harvard Business Review article, it is said that 60% of sales process is completed before a prospect speaks to a sales rep these days.
Whether it is B2B or B2C lead generation, savvy consumers prefer to know about a new business online themselves through Google or Facebook. Online marketing works in Singapore.
frequently asked questions
What channel do you use?
Your 1st thought when it comes to online marketing may be to hire a SEO company in Singapore to take care of everything. However, bear in mind that rankings in Google doesn’t always translate to leads or other business results. On the other hand, Facebook is powerful in reaching out to a wide audience and selling to a group that is not even aware of your solution. We evaluate your business and recommend a suitable channel.
Think of us as your outsourced marketing department. We are not exclusively Facebook or Google resellers and have no incentives to extensively promote any platform. Our only goal is to use the method that can deliver the most leads to you. We do so by assessing your business and finding out what suits you most. We believe the way to win your long term business is by delivering actual results that helps your business
Do you work with any type of business?
Not all businesses can benefit from our lead generation process. We love working with businesses that exhibit the following:
How does b2b and b2c lead generation differ?
For B2B companies, unlike in B2C market, your sales process is driven by logic and information , and less of emotions. Your prospects are also motivated by a need rather than a want. Hence Google makes an excellent avenue for sourcing for leads in B2b industry. Due to the longer sales cycle and involvement of more decision makers, it is not uncommon to use remarketing techniques to nurture your prospects.
Can online marketing really generate leads?
It depends. Online marketing varies greatly.
Unlike what you expect of a typical creative marketing company, we are businesspeople who have a penchant for numbers. We monitor the cost per click, conversion rate , clickthrough rate of your campaign to a tee. We make sure that your cost per lead is kept at a minimum while securing good ROI of your campaign. We understand marketing is not for awareness, but for leads generation.
Are your leads qualified?
Unqualified leads is a waste of your salespeople’s time. From our experience, people who search for a certain product/service online have a serious need for it. Its not just us who say so. Studies from Search Engine Journal publication found that leads from search engine convert at 14.6% as compared to flyers at only 1.7%.
Do you sell leads?
No, we do not sell leads. Instead, we work with you as a partner to generate leads online exclusively for your business.
Do you sell insurance leads?
No we do not.
Do you really charge based on performance?
Yes, however, not all companies are suitable for our performance-based program. There are several factors. First, companies must be willing to disclose sales figures, have a strong sales team, sell a high-value product/service and be in the B2C industry with a short sales cycle. Companies that do not fall in the above category can still work with Ice Cube on a fixed to hybrid payment model.