10 marketing tips for higher learning institutions in Singapore looking to recruit more students
Higher education in Singapore is a huge market that caters not only to local students but also foreign students wanting a better lives for themselves. In 2014, it is estimated that there are 75,000 foreign students in Singapore, comprising 15% of all students here. A hub for world class education and high quality facilities, it […]
How to Get my Customer to Give me a Testimonial or Review?
Annual Local Consumer Review Survey by BrightLocal sheds light on the following: 88% of shoppers trust online reviews just like they value personal recommendations Excellent reviews of a business make customer spend 33% more 72% trust a local business if it has positive reviews 72% shoppers take action after coming across a positive review 86% […]
How to use Facebook Advertising to generate leads & sales for small local businesses
When it comes to Facebook advertising, it simply means pressing the boost-post button for many businesses out there. Boost-post is an extremely quick and easy way for your post to get higher reach, which makes it attractive for time-scarce business owners. The downside is that the options are limited, without the ability to exclude or […]
Should I use Groupon for my business?
In 2016, Similarweb estimates that Groupon Singapore has an average of around 1.2million monthly visits, making it one of the top shopping sites in Singapore. Yes, Groupon still remains a force to be reckoned with, at least in Singapore. Shoppers see it as a valuable place to source for good deals and continue to use […]
Should I Include Price On My Website?
One dilemma that is commonly shared by all the entrepreneurs in the world is whether to include pricing on their website or not. Based on studies by Google , Pricing is one of the most important piece of information your prospect is looking for on your website. The practice of including pricing on websites has […]
[Infographic] Online consumer statistics that businesses in Singapore need to know
It all starts with your customers. Any advice falls flat if it doesn’t center around your customers. Do you know how customers discover you ? What information they need ? Who is online ?
What is digital marketing and is it suitable for my local business?
Have you bought some ads on Facebook and not get any sales out of it ? Often times , this experience alone is enough to drive business owners to come to the conclusion that digital marketing is unsuitable for their business.
The best way to find out how to better market your business online in Singapore
Every now and then, a friend , an acquaintance or a distant relative will drop a question that goes – how can I begin to tap on online marketing to grow my business? Continue Reading
Why most business owners in Singapore pay double website development fees?
It is fair to say that it is a must for businesses to have web presence in today’s day and age. And I’m not saying that because I’m a digital marketer myself. It is based upon my experience as a consumer and observer. Whenever I make mentions or recommendations of a business to a friend, […]