CA INTERNATIONAL COLLEGE

52% increase in leads from previous campaign at a lower CPL

CAIC is one of the top English language schools in Singapore. They are one of 2 partners in Singapore working directly with University of Cambridge to offer the prestigious Certificate in English Language Teaching to Adults (CELTA) qualification.

What we did

Being tech-savvy, founder of CAIC, Zak is no stranger to Facebook Ads and understands that it is an underutilized platform for businesses locally. He needs a reliable partner with the proven hands-on ability to execute his strategic vision and help his business grow.

  • Development of 3 audience avatars for defined targeting
  • Multiple landing pages customized for each avatar
  • Audience-dedicated ads copywriting
  • Split-testing of 5 aspects: pain, pleasure, objections, criteria, goal
  • Remarketing of audiences

“I have tried working with different marketing agencies as well as DIY-ing my campaign in recent years. As a business owner, I have to make many decisions and still find time to manage & optimise my online campaign. Through a friend, I was introduced to and started working with IceCube. Not only do I now enjoy a peace of mind over my campaign, Ice Cube helped us achieve 50% increment in number of leads & 30% increment in revenue. I can rest assured that my growth is taken care off with the IceCube team who is my trusted digital marketing partner now. On top of that, Ricky spent his precious time giving business advice to help in business growth, which I believe that this is the kind of business relationship that is win-win for both parties. Strongly recommend for serious business owner who wants to scale the business!”

Zak Salleh-Chew

Managing Director, CA International College

Results:

Apart from quantifiable results, we are happy to see CAIC expanding their sales team and introducing CRM to systematize their sales process after working with us. This is one of the biggest benefits of having a consistent influx of leads to fuel the sales facility of the company.

34%

increment in revenue from previous

Campaign

52%

increment in

Number of Leads

$50,000+

attributable revenue from 1 campaign in

1 Month

Want to find out the 5 critical elements in creating trust and overcoming skepticism over the internet?
And see how you can apply the same idea to your business?

Fill in the form below to speak to our
digital marketing specialist.

Webinar Signup

Topic: Avoid Price war and gain new customers
Date: 10 July 2024 Wednesday 3pm
Duration: 1hour

Ice Cube marketing

All information is kept private in accordance with our privacy policy

It’s time to optimize your SEM budget and reduce ad wastage. Work with an agency that serves as a partner more than vendor. Fill in the form to initiate a chat. If there is a fit and we are able to help, we would love to bring your business to the next level with the power of ads.

3-Step Online System Webinar training

Get your free 48hours pass now

Webinar-on-demand

All information is kept private in accordance with our privacy policy

Enter your details to get your Ultimate Guide To Remote Selling sent to you immediately

Trigger goes here

Here’s the new way to get as many new customers as you can handle

Now you can take advantage of our free Remote Selling Strategy Session for your business.

Find out why your business is not getting a consistent stream of customers online yet, in this custom-tailored session:

Understand the type of online funnel that complements seamlessly with your current sales process to ensure nothing falls through the cracks and budget is maximized to the last drop.

Identify the most compelling call-to-action offer you can harness in your business.

Spot untapped opportunities and gaps in your current online marketing approach we can exploit to see fast turnarounds.

Demonstrate our realtime call tracking and audience conversion system for helping you increase sales.

Run through case studies in your industry and find out what others are doing online to continually get leads and sales.

With highly traceable metrics such as CPC and Conversion rate, PPC is one of the most predictable forms of sales engine for any company. If you have great plans for your company, talk to us now to see if we can help you achieve them.