What Is the Cost of Digital Marketing?
Digital marketing costs in Singapore can range anywhere from $500 to $5,000 per month, depending on the scope, ad quality, and level of strategy involved. But beyond the numbers, it’s important to understand what you’re actually paying for. Below, we break down the key factors that drive your marketing costs — and what separates a […]
7 Mistakes Singapore Businesses Make in Digital Marketing that are Non-obvious
As a Google Premier Partner, among the top 3% of agencies in Singapore, we spend over $5 million a year on advertising. Along the way, we’ve made our share of mistakes—and seen many businesses repeat them. Here are the seven most common mistakes Singapore businesses make in digital marketing—and how you can avoid them to […]
What Most Marketers Will Not Tell You About Digital Marketing
When you see a fantastic digital marketing case study online, it’s tempting to think that the same strategy could work wonders for your business. You might see reports of a company growing tenfold or making hundreds of thousands through Facebook ads and wonder if that level of success is within your reach. But the question […]
5 COVID-19 Marketing Tips for Small Businesses
The COVID-19 crisis has made businesses scrambling to survive. Various business restrictions, decreased consumer spending, and a global economic slowdown means revenues and profits have taken a dramatic hit. But this doesn’t mean that you should be sitting idle waiting for this to pass over. You want to be proactive and take the necessary steps […]
The real reason customers don’t buy from you [Video]
3 Fundamentals of a Good Marketing Campaign
Would you rather be a marketer or an advertiser? Strange question, right? Is there any difference between the two? The answer is a resounding, Yes! Marketing starts with the customer first and advertising begins with the ideal medium in which to reach those customers. Ideally, businesses should do both but should never put the cart […]
